The new Rosewood London may occupy an imposing 1914 Edwardian landmark between Covent Garden and the City, but it exudes a youthful glamour. In keeping with the company’s master plan for brand reinvention, designer Tony Chi employed an eclectic combination of alpacca silver, horsehair, and lacquer to enhance and soften the building’s inherent grandeur. It’s a thoroughly modern mix that works.
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